Here's to the ladies that love their soaps...as in DRAMA. I'm not a big fan of soap operas but truth be told when I flip through Telemundo during the day I ALWAYS get sucked into one. I always get so involved, I fall in love with the guy, hate the evil chick and his plotting mother, feel bad for the peasant girl, yadda, yadda, yadda. They are always so juicy. So much for not being a fan right? I guess I do kinda like love soap operas. Here's a good one "Estilos Robados" (Stolen Styles). It is a six part web novela miniseries that follows Isabella Reyes, one of the hottest 'novela' stars. She is filming her latest project and must prepare to land another gig before fame slips through her fingertips. All the while, we follow all the "behind the scenes" drama that is her "real" life. Best part, I can stop yelling at my computer and actually vote for the outfit I want her to wear in the next episode. Our votes will ultimately influence the finale of the novela.. Oh yeah! Her awesome wardrobe comes straight from...you guessed it...OLD NAVY*. Yup. Check it out at http://www.youtube.com/oldnavylatino. Be sure to "like" (I wish there were a love button) on Facebook to chose the wardrobe.
Also check out this little excerpt from AdAge Hispanic:
Old Navy started posting in Spanish on Facebook last year, and has been stepping up its Hispanic effort in traditional media, too. All Old Navy's radio spots are produced in Spanish as well as English, and ten Hispanic-targeted TV spots have been produced this year, Ms. Yeh said. Print ads started in the summer and a September campaign ran only in Hispanic-focused titles. The company also hired a Puerto Rican fashion expert, Yanira Garza, as a spokesperson and distributes a Hispanic version of its circulars in top Latino markets.
Pretty cool huh? I thought so. Best part, all I keep thinking is what would Analiese think when she is old enough to read this (I know, I'm such a mom)?
*Please note that while I am the Fashion Expert and Latina Spokesperson for OLD NAVY, the thoughts and ideas expressed in this blog and all social media sites are strictly my own. I was a fan long before and will be long after. I will not and would not post anything that I find disagreeable or something I am not willing to wear and do myself. A girl's gotta stay true!